Learning and Resources
Most AI education teaches tools. We think the more important skill is knowing which tool to reach for — and when to reach for none of them.
We publish, teach, and train — because we believe the AI industry gets better when more people understand it clearly. Below are the resources we make available, both for clients and for the broader community.
Resources we publish
Insights
Opinionated writing on AI, machine learning, and the business of technology — from our founder Andrew Schwabe. No hype, no paid placement.
Read the articlesAI Project Kickoff Playbook
A practical framework for leaders launching their first — or next — AI project. Free download, no form required.
Get the playbookWorkshops and Trainings
Hands-on sessions for business leaders and teams — covering AI readiness, prompt engineering, and project kickoff. Public and private formats available.
See past and upcoming eventsPrograms we run
How we learn internally
Our staff are required to implement core algorithms from scratch before using library versions — because understanding why something works is what separates a practitioner from a tool operator. We run internal pecha kucha-style knowledge sharing sessions, support higher education pursuits, and maintain a culture where asking "why" is the default. That internal rigour is what shows up in the quality of work we deliver externally.